Page 40 - Sept Issue 2019

PCCI Code of Ethics

4. Directors and officers shall treat everyone with respect and act in good faith and with
integrity and sense of professionalism at all times.
5. Directors and officers shall not accept gifts or invitations of any form from any supplier,
customer or business partner of the PCCI, or from any third person or entity with existing
or intended business dealings with the PCCI, except when the gift or invitation is:

▪ directly attributable to purely familial or personal relationships
▪ only of nominal value
▪ a simple promotional item or is part of the supplier’s public relations program; or
▪ part of business meetings or discussions.

6. Directors and officers shall conduct business in accordance with Philippine laws and
regulations.
7. Directors and officers shall strictly observe company rules that provide for restrictions to
access to classified information and controls on the release of such information to other
companies, agencies, parties or to the general public. They shall maintain the integrity of
all company documents and records and protect them against unauthorized or improper
alteration, forgery, concealment or destruction.
8. Directors and officers shall be responsible for the proper use of all company assets and
resources, which include, but are not limited to, information, facilities, equipment, software,
vehicles and supplies owned or leased by PCCI or are otherwise in its possession, They
shall use company assets and resources efficiently, responsibly and for legitimate
business purposes only.

Conduct as a Breeder

Being first and foremost a purebred dog Registry, the PCCI recognizes the key role that its
members who breed dogs play in the promotion of the love for purebred dogs. The Registry was
created to serve the Breeders who in turn, must exercise diligence, self-discipline and honesty to
help ensure the Registry’s integrity. The Breeders are likewise expected to exhibit responsibility
for their breeding efforts as well as ensure that they treat their breeding dogs and puppies
humanely at all times.

1. A Breeder shall make every effort to learn about the structure, anatomy, action, inherited
traits and behavior of the dog, especially where such learning applies to his chosen breed
or breeds.

2. A Breeder shall educate himself to recognize the correct conformation of his chosen breed
or breeds, familiarizing himself with the PCCI breed standard and representative dogs,
prior to breeding a stud dog or a brood bitch.

3. A Breeder shall at all times breed for the improvement of the breed as exemplified by the
PCCI breed standard.

4. A Breeder breeds only animals that are in good health and which are physically and
temperamentally sound.

5. A Breeder strives to produce puppies of such quality that they will serve to improve and
complement the breed and, in good faith, avoid breeding individuals known to have, or are
strongly suspected of having, a serious inherited disease or defect that will likely be
passed on to offspring and that, if inherited, would significantly affect the quality of life of
any offspring that would be produced.
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